They knew that he was the brother and friend of the Prophet (pbuh)...
They knew that he was the brother and friend of the Prophet (pbuh), his heir and confidant, the chief of his progeny, his Aaron over his nation, his son-in-law in his own right, the father of his descendants, the foremost to accept Islam, the most sincere in faith, the most knowledgeable, the most diligent in doing good deeds, the most clement, the strongest in conviction, the hardest worker in the cause of God, the most courageous, the most virtuous, the one possessing the most feats, the most cautious about the interest of Islam, the nearest to the Messenger of Allah, the closest to him (pbuh) in guidance, manners, and loftiness, the most exemplary in his deed, speech, or silence...
But personal interests were to them above any other argument or consideration; so, why then the amazement at their preference to follow their own personal views regarding the imamate to following the spirit of the Ghadir hadith, for example? Yet isn't the Ghadir hadith but just one of several hundred others which they saw only through their own glasses, preferring their own views and considering their own interests?
The Messenger of Allah, peace be upon him and his progeny, has also said: "The similitude of my among you is like that of Noah's ark; whoever boards it is saved, and whoever lags behind it is drowned," and "The similitude of my among you is like the Gate of Salvation to the children of Isra'il: forgiven are the sins of whoever enters through it." He, peace be upon him and his progeny, has also said: "The stars are the security of the inhabitants of the earth against drowning, and my are the nation's security against dissension; so, if any Arab tribe opposes them, they will all dispute with each other and become the party of Iblis (Eblis)," in addition to many such traditions all of which were ignored completely by them..., Wassalam.